Ukube ukholo lunombala, ngokuqinisekile bekungaba bomvu baseShayina!  Muva nje, ama-forklift angu-5pcs heavy-duty ahlotshiswe "nge-Chinese red" aboniswe e-STMA Industrial Park. Lawa maforklift anesisindo esingamathani angu-40, ngemva kokulungiswa kokugcina nokuhlolwa, akhushulelwa kancane kancane emkhunjini wezimpahla oya olwandle. Leli qoqo lama-forklift athuthukisiwe futhi akhiqizwa kuleli, akhiqizwa inkampani eyaziwayo yaseShayina yemishini yobunjiniyela, selizohamba ngomkhumbi liye eMpumalanga Ephakathi ukuze lisetshenziswe kumaphrojekthi amakhulu wezokuthutha namaphrojekthi wamandla. Lokhu akulona nje i-oda lenkampani elikhulu kakhulu lokuthekelisa i-forklift eyodwa kulo nyaka, kodwa liphinde libonise ukuthi ama-forklift akhiqizwa ekhaya anesisindo esikhulu samathani, anokuguquguquka kwawo okuphakeme nokwethembeka, angene ngempumelelo emakethe yomhlaba wonke yezinga eliphezulu.

Amandla Abalulekile: "Amaqhawe Aphelele" Azalelwa Izimo Zokusebenza Ezidlulele

I-16ton, 18ton, 25ton, kanye ne-40ton heavy-duty forklifts ethunyelwe ngalesi sikhathi ayiwona ama-forklift ajwayelekile e-warehouse, kodwa kunalokho "ama-all-rounders" aklanyelwe ngqo izindawo ezingaphandle eziyinkimbinkimbi nezimangelengele. Idonsa ngamasondo angaphambili, i-ultra-long-travel suspension system, namathayi asindayo angekho emgwaqeni okwenza ikwazi ukudlula futhi ikwazi ukukhuphuka. Ingakwazi ukudabula kalula imigwaqo enodaka nenamagquma emagcekeni echweba, ezindaweni zokwakha, nasezimayini—izindawo ngokuvamile okungafinyeleleki kuzo ama-forklift.

“Amakhasimende aseMpumalanga Ephakathi ngokuvamile asebenza endaweni ewubhuqu nesikhashana, futhi ngokuvamile kudingeka asuse izakhiwo ezinkulu zensimbi neziqukathi zemishini esindayo, ebeka izidingo eziphakeme kakhulu emandleni ale mishini, ekuzinzeni nasekumelaneni nesimo sezulu,” kuchaza umphathi webhizinisi wenkampani wamazwe ngamazwe. Ukuze kubhekwane nalokhu, le modeli ye-forklift inezinhlelo zokupholisa ezithuthukisiwe nezokuvikela uthuli, eziqinisekisa ukusebenza okuzinzile ngisho nasezindaweni ezishisa kakhulu, ezinothuli ezingaphezu kuka-50 degrees Celsius. Injini yayo esebenza kahle kakhulu, ewonga amandla ihlangabezana nezindinganiso zaseYurophu nezaseMelika zokuphuma emgwaqeni, futhi uhlelo lwayo olunamandla lokusebenzisa amanzi amaningi luqinisekisa ukuphakanyiswa okushelelayo nokulawula okunembile, ihlangabezana ngokugcwele nezimfuneko ezimbili zemakethe yamazwe ngamazwe esezingeni eliphezulu yokusebenza nokuvikelwa kwemvelo.

I-Brand Going Global: Ukweqa kusuka “ku-Price Advantage” kuya “ku-Value Win-Win”

Leli qoqo lokuthunyelwa kwempahla kwamanye amazwe liyi-microcosm yokuguqulwa nokuthuthukiswa kwemboni ye-forklift yaseChina. Esikhathini esedlule, ukuthunyelwa kwe-forklift yaseShayina ikakhulukazi kwakuhlanganisa amathani amancane kuya kwaphakathi, asebenza kahle kakhulu, imikhiqizo eyongayo. Namuhla, imikhiqizo ye-STMA yobuchwepheshe obuphezulu, enenani eliphezulu, neyenziwe ngezifiso, emele ikilasi elingamathani angama-25, ihambe ngempumelelo emhlabeni wonke, ikhombisa ukuthi i-"Made in China" ifinyelela igxathu elisuka "ekuthekeni komkhiqizo" liye "ekuthekelweni komkhiqizo" kanye "nokuthunyelwa kwenani lokuthekelisa" ngokusebenzisa izixazululo zesevisi yezobuchwepheshe eziholayo neziqinisekiso eziphelele. "Asimane nje sithengise ucezu lwesisetshenziswa; sihlinzeka ngesixazululo esiphelele sokuphatha izinto," kusho umphathi wezobuchwepheshe wephrojekthi. Kusukela ekuxhumaneni kokuqala, ithimba lamaShayina lizibandakanye ngokujulile ekuhlelweni kwephrojekthi yeklayenti, ukulungisa okunamathiselwe kanye nokuzivumelanisa nezimo zokusebenza ngokusekelwe ohlotsheni oluthile lwempahla, izimo zesayithi, nezinqubo zokusebenza, ekugcineni lizuze ukwethenjwa kweklayenti ngesixazululo esihle kakhulu esenziwe ngokwezifiso.

Ukutshalwa Kwezimakethe: Kulandela eduze Umfutho Wokwakhiwa Kwengqalasizinda "Ibhande Nomgwaqo".

Njenge-cruciEkuhlanganeni kwesinyathelo "Ibhande Nomgwaqo", iMpumalanga Ephakathi ibone ukukhula okuqhubekayo ekwakhiweni kwengqalasizinda eminyakeni yamuva, okuholela esidingweni esinamandla semishini yokuphatha impahla enzima. Ama-forklift akhiqizwa ekhaya asebenza kanzima, nokuguquguquka kwawo okuhle kakhulu, izindleko eziphakeme, kanye nenethiwekhi yesevisi yendawo ngesikhathi, aphenduka imishini ekhethwayo kosonkontileka abaningi nezinkampani zezokuthutha esifundeni. Abahlaziyi bemboni baveza ukuthi ukuthekelisa ngempumelelo kwalezi zinkampani ezithwala kanzima ezingamathani angama-25 akugcini nje ngokuhlanganisa isikhundla sama-forklift aseShayina ezimakethe zendabuko kodwa futhi kubeka uphawu lokuqhathanisa ezimakethe zamaphrojekthi amakhulu ezisafufusa "Ibhande Nomgwaqo". Ikhombisa ikhono lemboni yokukhiqiza imishini yaseShayina ukuthi isebenzele ukwakhiwa kwengqalasizinda yomhlaba wonke futhi ivula indlela yokuthunyelwa kwamanye amazwe imishini emikhulu nethuthuke kakhulu esikhathini esizayo.

Ukuxhumana Okuhlakaniphile: Isevisi Ekude Iqinisekisa Ukusebenza Komhlaba

Kuhle ukusho ukuthi zonke lezi zimoto ezithunyelwa kwamanye amazwe zifakwe isiteji sokuphatha esikude esithuthukiswe ngokuzimela yinkampani. Ngale nkundla, izisebenzi zesevisi yezobuchwepheshe zingakwazi ukuqapha isimo sezempilo, ulwazi lwendawo, kanye nedatha yokusebenza kwezimoto ezitholakala phesheya ngesikhathi sangempela, zenze izexwayiso zamaphutha kanye nokuxilongwa okukude, futhi, ngokubambisana namanethiwekhi omthengisi wendawo, zinikeze ukusekelwa okusheshayo ngemva kokuthengisa, ukunciphisa kakhulu izindleko zokunakekelwa kwamakhasimende kanye nezingozi zesikhathi sokuphumula, futhi kuthuthukise isithunzi sesevisi yamazwe ngamazwe "Yenziwe eChina."

Ngokuhamba kwalezi "midondoshiya yensimbi," indawo yokuncintisana yemboni ye-forklift yaseChina esezingeni lomhlaba iye yathuthukiswa nakakhulu. Abahlanganisi nje kuphela ubuchwepheshe obuthuthukisiwe be-"Made in China" kodwa futhi nomsebenzi obalulekile wemikhiqizo yamaShayina yokubamba iqhaza ngokujulile ochungechungeni lwezimboni zomhlaba wonke kanye neqhaza ekuxhumekeni emhlabeni jikelele.